As part of a full reimagining of the brand story, visual idenity and new sonic identity, I led all elements of artworking. This included expansive print tests on the many colours and assets as well as the creation of final, precise logo files and dozens of icons and location badges.

As well as the other assets I worked with the design team to create a set of shapes to be used in a design system for the brand.
The new branding for Center Parcs launched in 2023.

Full case study on the DesignStudio website.