As part of the relaunch of EA’s hugely popular football game without the FIFA branding and as ‘EA FC’, DesignStudio was asked to create a exciting brand identity for the professional eSports league of the game. While the design and motion teams created incredible, visually stunning graphics, I worked on all static assets from large text graphics to logos for each type of league. 

I also examined the already-created ‘EA FC’ logo and corrected alignments issues I had discovered to make it fit with our precisely crafted ‘PRO’ assets.
EAFC Pro was launched at the start of the 2023/2024 season.

Full case study on the DesignStudio website.